In the midst of a recession that has hit business and consumer spending especially hard, it may not be so surprising that retailer Office Depot is having a rough go of things: The No. 2 office-supplies chain...
“Don’t wait until everything is just right. It will never be perfect. There will always be challenges, obstacles and less than perfect conditions. So what. Get started now. With each step you take, you...
The television commercials last year were fascinating. You may have seen them – for an all-in-one printer. This sounded like the greatest printer ever made. And the supplies for the printer were...
If you have ever heard “I didn’t know you sold that” from a customer, your company may be missing valuable marketing opportunities. Somebody else is getting sales you should get.
Are all of...
Wouldn’t it be nice if – when you place a cold call – the person answering said: “I am so glad you called. Your product is exactly what I need today.”
Unfortunately, that...
Are you a lucky person? Or are you someone to whom misfortune often happens? According to Professor Richard Wiseman in his book The Luck Factor: The Four Essential Principles, you can become luckier...
The ITEX Show is the largest imaging industry trade show and is being held this year in Las Vegas. Whether you attend the ITEX Show or any other type of trade show, how can you get the best results?
I...
It happens to the best of sales people, just the way it happened to Jennifer (not her real name.) She made the telephone call, scheduled the appointment and everything seemed to go well. She wrote a...
How would you like to receive the benefits of the most compelling sales advertisement on earth for absolutely nothing? What is it? It is a very effective marketing method seldom used by sales people. It...
You may not have been taken hostage by pirates on the high seas, but whether you know it or not you or your clients have been contacted by pirates – otherwise known as fraudulent telephone marketers and...
Cold-calling is probably the most dreaded activity in a sales person’s day. The reason? Nobody likes to be rejected. Fear of cold-calling has ended thousands of sales careers. How can you make...
Have you ever been in a situation where you are dealing with one buyer in an account and suddenly that company stops buying from you? You call but can’t get through to the purchaser and you end up leaving...